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Little Baby Bum Children's Cartoons Sold: One of the World's Biggest YouTube Channels Just Got Sold
Little Baby Bum's 54-minute compilation of nursery rhymes is the 20th most-popular video in YouTube history, with 2.1 billion views. Moonbug was started by investor and former Walt Disney Co employee Rene Rechtman, and Alfred Chubb and John Robson of WildBrain. That's a division of Canada's DHX Media, which controls famous kids' brands including Ben 10, Popeye and the Teletubbies. AwesomenessTV, valued at $650 million just a few years ago, sold for a small fraction of that sum this year.
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