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Flipkart funding to push discounts
Amazon has been pushing aggressively in areas where it has to catch up with Flipkart like fashion and large appliances. Last year, Flipkart took a dig at Amazon as the Seattlebased e-tailer focused on selling daily consumables and household products. With every festive season, Flipkart has expanded the e-commerce horizon in India, bringing to existing and new customers the widest product range at best prices.
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